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SEO NAME
Branding

Paris – Window Display

Client

Philips

Brief

Design a window display in Paris at Le BHV Marais

Idea

Our ambition is to re-define the definition of what ” human centred design” stands for. That we should actively move away from our current one-to-one social dialogue, and instead, show our interaction in the public. This is why we developed this very first connected touch display that you can steer from the outside of the window display, here explaining Philips Hue connected light solution.

We hope that more public spaces – commercial or not – take the chance to expand their visitors mind, and giving them an opportunity to become the director, to take control of their own space, alone. Or better, with others.

The installation was live during November at Le BHV Marais in Paris 2018.